My Chemical Romance Fan Art My Chemical Romance Fan
How fan art can get you lot paid
Creating fan fine art is a popular way for artists to testify their appreciation for a subject area they honey. You only have to glance at sites like DeviantArt or ArtStation to see plenty of inspiring tributes to pop culture icons. Reimagining famous characters is more than merely a good manner to keep your artistic skills sharp, though. It can also give your portfolio the leg up it needs to grab attention in your chosen industry.
One of the main benefits of your fan art being noticed by a studio or another large customer, besides the reassuring confirmation that what you're creating is worth your time, is the prospect of being paid a handsome sum for your work.
This also flies in the face of the idea that fan art is somehow of less value than other genres – those hours hauled up in your studio working on Game of Thrones portraits won't be seen as such a waste when the show'due south producers commission you to create art for the premiere of the next series.
Here we talk to some artists who have forged careers from their fan art, and pick up some tips for how to draw fine art that volition pull in commissions.
Main illustration: Fellipe Martins
Netflix commissions
Bannon Rudis institute Netflix knocking on his door to create promotional art for the second series of Stranger Things after some fan art he posted on Twitter was shared by David Harbour, who plays police main Jim Hopper in the show.
"Information technology kinda snowballed from that indicate and popped up on a bunch of different sites," says Rudis. "Netflix'south advertising partners got concord of me via Twitter about a year subsequently." Rudis was i of eight artists picked to correspond an episode from the original series equally part of an Instagram marketing campaign. He was lucky enough to be landed with episode vi: The Monster.
"I decided to make 8-fleck animation shorts for them that looked like a potential real Stranger Things game, since all the characters and backgrounds were fabricated like actual game assets," explains Rudis. "There were 3 shorts in full and a couple of title cards."
Comic book covers
While Rudis had to wait a while for Netflix to get in bear on, Fellipe Martins had a much quicker turnaround when he posted his tribute to Run a risk Time'due south Marceline on Tumblr. "I mean solar day later after I posted information technology, [the show's creator] Pendleton Ward shared it on his Drawing Tumblr."
Martins is no stranger to his fan art doing the rounds. His start piece of digital painting back in college was a slice of Super Mario fan art that concluded up beingness featured on the likes of Kotaku. "The fan art piled upward with Links and Megamans, until I got my first task as a concept artist in 2007."
Jumping on the success of his Marceline analogy, Martins apace got in contact with the editors from Boom! Studios, who are responsible for all the Cartoon Network licensed comics, including Adventure Time.
"They saw the fan art, saw my portfolio at the time and I was offered to illustrate a few Adventure Time comic book covers, then Regular Testify covers, then Steven Universe covers," says Martins. "Somewhen I illustrated my ain Amazing Earth of Gumball comic book story. I believe I have a Bee & Puppycat script laying around here somewhere, too."
Disney posters
One of the about heady parts about putting fan art out at that place is watching information technology grow and attract an audience. This happened to Claire Hummel when she started posting her historical Disney princess series online back in early on 2011.
"I posted Belle in a 1770s version of her golden ball gown to all the usual venues (DeviantArt and Tumblr were probably my biggest communities at the time), and it immediately took off in a manner I hadn't seen before," she explains. "Every bit a issue I expanded information technology into a series, and by the cease of 2011 I had churned out about ten princess in their respective historical periods."
Then in May of 2012, Hummel got an email from Irrational Games studio out of the blue, asking if she'd be interested in doing character designs for BioShock Space. "They cited the historical princesses when we initially talked over the phone, saying that they specifically wanted to bring a more historical heart to the characters," says Hummel.
"I was a huge fan of the original BioShock, my boss at Xbox at the fourth dimension gave me the go alee to take on the freelance, and then I said yes!"
There might accept been a clear path between Hummel's princess series and landing work on BioShock Infinite, only for Dan Mumford it hasn't been quite then clear cutting. Instead, it was exhibiting his art in various grouping gallery shows that led to new projects and calls from clients who saw the work.
His trajectory has never quite been a straight line, and he'south go used to waiting months between projects – but his technique did win big eventually. "My work with Gallery1988 led to me creating 4 posters for Disney and the release of Star Wars Vii: The Forcefulness Awakens," he recalls.
"This has been the case with quite a few projects. Getting involved with big group shows at the more prominent popular civilization galleries is a great way to get your work noticed. A lot of people are paying attention to those lineups and the work that gets created."
Support fan art with substance
While fan art tin can be a useful hook to grab people'due south attention, Hummel is bang-up to signal out that what really makes artists stand out from the crowd is having their ain distinctive creative flair. "I think information technology's pretty rare that employers are looking for people to draw what they already have," she reasons.
"Fan fine art is a hook that can get the attention of employers, yes, but you still have to have a lot of substance to back it upwards," she adds. "Part of that can be the content in the pieces themselves – in my case with the princesses and Irrational, that was appealing costume design and all-encompassing research into historical fashion – but I nonetheless had a portfolio and resume beyond that serial to support my instance."
Martins agrees that while his Marceline fan art gave his freelance career the sparkle that it needed to lift off, without a stiff portfolio to back it upwardly, the art would just be a viral image.
"You demand a strong portfolio – and that's information technology," he says. "Fan art drives the attention of a broader audience, which ways that creators might come across it likewise. When luck knocks on your door – and it volition – make sure you are prepare. You tin can merely be certain with a potent portfolio to make that first contact. You lot as well need to practise to keep upwards with the demands. If you are serious about it, be ready."
If you want to get noticed, honestly, practise what is popular
Bannon Rudis
So, if you've got a killer portfolio that simply needs to get seen, a juicy piece of fan art, shared smartly, can attract a lot of eyeballs. But how practice artists gear up their fan art apart from the noise on social media?
"If you lot want to get noticed, honestly, do what is popular," says Rudis. "Wait upwardly popular hashtags to encounter if anything in that tiptop ten that'southward trending is something y'all dearest. If then, hop on that train and get to drawing."
Drawing for the likes and retweets is all well and good, only Hummel warns against artists trying to make their intermission past sharing fan fine art via social media specifically. "A watched pot never boils and all that – so a watched fan art tweet never gets retweets, I approximate.
"I do, even so, call up that challenging yourself with how y'all approach fan art is a great manner to make the process more than satisfying, and to make the resulting art more unique and compelling. It's a win/win!"
Depict what excites you
Mumford falls somewhere betwixt Rudis and Hummel. "There are many great ways to get your artwork out there, but creating fan artwork for something popular is certainly going to get the attention of people, and if that leads to people seeing more personal work then that's fantastic," he says.
"At the stop of the day, creating good artwork and putting information technology out at that place volition go you noticed."
Information technology seems that the reputation of fan art has improved over recent years, with studios keeping their eyes peeled for interpretations with a fresh twist. Martins puts this down to brands such as Blizzard wanting to develop stiff communities around their products.
"They encourage fan artists and cosplayers to participate, even hiring them from time to time," he explains. "In whatsoever instance, a good art piece is always a good art slice, exist it original or fan fine art.
"From a personal indicate of view, practice what your heart desires," he adds. "There should be no barriers to what you lot desire to create."
This article was originally published in 2017.
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Source: https://www.creativebloq.com/features/how-fan-art-can-get-you-paid
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